Securing the Path to Expansion
To support this new strategic direction, The Crowd’s Line needed us to tell a new story – it became about so much more than just a mobile app or a platform widget for sports predictions, this was the beginning of a new media empire.
Closed on $500K in Seed Funding
Creating the Definitive User Flow
September 2015 – Present
To reach the goal of 100K users in 6 months, we had to tear apart the existing product to test, iterate and perfect a new user acquisition funnel, beginning from a Facebook ad and ending with registration. As a result, we were able to formalize a product management process for the company that scales for any and every one of their partner channels.